Posts tagged AR
Generative AI is at the Peak of Inflated Expectations for Revenue and Sales Technology, Says Gartner

According to Gartner, Inc, five innovative revenue and sales technologies are improving CX through coordinated efforts to support digital and physical selling. GenAI, DToC, process mining, self-integrating applications, and AR/VR for sales are being flagged as transformational innovations. These technologies remove friction in business processes, propel growth, and help leaders mitigate external influences that create unforeseen uncertainty. Gartner expects each to have a high or transformational impact within the decade.

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Digital Systems Vital for a Rapid Post-COVID-19 Healthcare Systems Recovery, New Findings From ABI Research

COVID-19 has put healthcare systems across the globe under tremendous pressure and underscored the urgent need to advance to a smart healthcare system. Transformative technologies such as 5G connectivity, Artificial Intelligence (AI), Augmented Reality, and Virtual reality (AR/VR), are at the forefront of a digitized health care system. There is an urgent need for a communication infrastructure that unites the currently very fragmented technology landscape.

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Industrial Augmented Reality Approaches US$70 Billion Total Market Value by 2025, Spurred by Digitization and Connected Workers

After a tumultuous 2020, the need for digitization and keeping workers connected became crystal clear for many. This is true in all industries, but especially for industrial markets where workflow complexity, knowledge retention and share, and the financial impact from downtime and other inefficiencies are particularly severe.

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AR HUDs and Smart Surfaces Will Become Standard In-Vehicle HMI, Predicts Strategy Analytics

Touchscreens and voice controls are becoming the most common embedded infotainment controls in high-volume makes, but automakers are still attempting to differentiate themselves with novel human-machine-interfaces (HMI). From intelligent voice assistants to novel jog dials to non-touch gesture controls and more, innovation is continuing to be brought into automotive interiors.

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5G, AI, AR, and the IoT Among Key Technologies to Play Pivotal Role in Post-Pandemic Landscape, Says ABI Research

Over these next few months, the post-pandemic landscape will begin to take shape. Technologies like 5G, Artificial Intelligence (AI), Augmented Reality (AR), IoT, and those enabling smart cities and the smart home will play pivotal roles in reshaping businesses, verticals, and economies around the world.

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New Pandemic-Driven Sales Approaches Will Push Augmented Reality Revenues in Retail and Marketing to US12$ billion in 2025

The ongoing pandemic and lockdowns have exploded social media usage and increased traffic in online shopping platforms, forcing many brands to embrace emerging technologies such as Augmented Reality (AR) and virtual stores to remain competitive and engaged with their customers.

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Augmented Reality Total Market Value Will Surpass US$140 Billion in 2025 — ABI Research

While the COVID-19 pandemic crippled some markets, it also presented notable opportunities to others. Similar to the uptick products like Zoom and Microsoft Teams have seen, Augmented Reality (AR) has been forced into opportunity around remote worker enablement, compounding the already strong growth seen in the enterprise thanks to high-value use cases like remote assistance, training, and workflow instruction.

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Smart Manufacturing Platform Revenue Will Pass US$32 Billion Annually by 2025

As manufacturers integrate IT and OT, they rely on Industrial IoT (IIoT) platforms dedicated to smart manufacturing to manage their devices, connectivity, infrastructure, and data. These IIoT platforms also help manufacturers implement applications, derive insights, and deliver those insights to the correct stakeholders.

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Pandemic Tempers Growth in AR/VR Spending, but the Long-Term Outlook is Positive, says IDC

Growth in worldwide and European* AR/VR spend will decline in 2020 compared to the pre-COVID-19 forecast scenario according to the June release of the International Data Corporation (IDC) Worldwide Augmented Reality (AR) and Virtual Reality (VR) Spending Guide. Marked reductions in IT spend and an economic downturn due to the pandemic will slow worldwide AR/VR spend to $10.7 billion — a tempered 35.3% growth from the $7.9 billion spent in 2019. But the long-term outlook remains strongly positive — IDC estimates a five-year compound annual growth rate (CAGR) in AR/VR spending of 76.9% worldwide in 2019–2024 to reach $136.9 billion by 2024.

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AR/VR Markets Forecasted to Recover from 2021 to 2025, Increasing Shipments Substaintially -- Strategy Analytics

Strategy Analytics predicts a strong recovery for the global Augmented Reality (AR) and Virtual Reality (VR) markets in 2021 after COVID-driven contraction in 2020. This recovery is expected to be spurred on by a 6 fold increase in XR (the combination of AR and VR) shipments, recent consumer-friendly innovations to AR headsets, and the adoption of smartphone-tethered VR.

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Strategy Analytics: AR and VR Driving 5G Service Differentiation for LG Uplus

LG Uplus has a 5G market share 9 percentage points higher than its overall retail market share in South Korea, enabled by a strong focus on AR and VR content. New research from Strategy Analytics concludes that, in a highly competitive market where differentiation on network quality and pricing is difficult, the operator has successfully used AR and VR content as both a compelling use case for B2C 5G services and as a source of content exclusivity driving customer acquisition.

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Commercial and Public Sector Investments Will Drive Worldwide AR/VR Spending to $160 Billion in 2023, IDC Says

Worldwide spending on augmented reality and virtual reality (AR/VR) is forecast to reach $160 billion in 2023, up significantly from the $16.8 billion forecast for 2019. According to the International Data Corporation (IDC) Worldwide Semiannual Augmented and Virtual Reality Spending Guide, the five-year compound annual growth rate (CAGR) for AR/VR spending will be 78.3 percent.

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Sales of Connected Consumer Devices to Exceed 520 Million Units by 2022, Parks Associates Says


Sales of connected consumer devices — including networked cameras, security systems, and connected health devices — will exceed 520 million units by 2022, according to Parks Associates. The report, sponsored by Calix, presents the opportunities emerging from this wealth of residential devices and details strategies for service providers to operate in the smart home market in ways that leverage their strengths while avoiding the pitfalls of past efforts.

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AR/VR 1.0 must die in Order for AR/VR 2.0 to Live, Digi-Capital Says

The future of AR/VR could be bright, but only if it moves beyond where it is today. 2018 was the first of what look like two transitional years, with a potential shakeout in 2019 before an inflection point in late 2020. Digi-Capital's new Augmented/Virtual Reality Report Q1 2019 and AR/VR Analytics Platform look at where we are today, where we’re heading tomorrow, and some of the changes needed to get us there.

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Sony's 3M Playstation VR Headset Sales in Line with Digi-Capital Forecasts

Sony has sold over three million Playstation VR (PSVR) headsets to date, making it the clear market leader in the premium/standalone VR platform sector over its HTC Vive and Oculus Rift competitors. These numbers are exactly in line with the hardware sales forecasts in Digi-Capital’s AR/VR/XR Analytics Platform.

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