Posts tagged Broadcast TV
Industry Roundtable: Driving Sustainability in the Media and Entertainment Technology Sector

The rapid evolution and expansion of the digital media and entertainment industry have significantly impacted the environment through carbon emissions, energy use, and waste generation. 

According to research from the Sustainable Production Alliance, tentpole movies had an average carbon footprint of 3,370 metric tons—or about 33 metric tons per shooting day. Large films had a carbon footprint of 1,081 metric tons, medium films had a carbon footprint of 769 metric tons, and small films had a carbon footprint of 391 metric tons. TV series, noted researcher, can have an even more significant impact because prolonged production activities generate more carbon over their entire run.

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Local Broadcast TV Ad Revenues to Top $23.8 Billion in 2024, Bolstered by Political and Increased Auto and Legal Ad Spending, BIA Estimates

BIA Advisory Services estimates the local broadcast TV industry in 2024 will generate $23.8 billion in advertising revenue, with $21.7 billion in over-the-air (OTA) revenue and $2.1 billion in digital television. This estimate indicates an 11 percent increase over 2023 for the television industry.

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