2020 trends — Industry Insights, Data, and Solutions For Business Leaders

New Pandemic-Driven Sales Approaches Will Push Augmented Reality Revenues in Retail and Marketing to US12$ billion in 2025

The ongoing pandemic and lockdowns have exploded social media usage and increased traffic in online shopping platforms, forcing many brands to embrace emerging technologies such as Augmented Reality (AR) and virtual stores to remain competitive and engaged with their customers.

Nicholas CooperFebruary 8, 2021COVID-19, Pandemic, ABI Research, AR, Augmented Reality, 2020 trends, Retail, marketing

Strategy Analytics: eSIM-Enabled Smartphone Shipments in Western Europe Grow by 65 Percent in 2020

According to the latest research from Strategy Analytics eSIM-enabled smartphones will capture an impressive 32 percent of all smartphones shipped in Western Europe in 2020. Apple iPhones and Samsung smartphones account for the vast majority of eSIM-enabled smartphones shipped there, while few Chinese brands currently offer the technology.

Nicholas CooperOctober 21, 2020eSim, smartphone, Western European, 2020 trends, Strategy Analytics

Drop in IT Spending in Nearly Every Industry in 2020 Due to COVID-19, But the Scope of These Reductions Will Vary Across Industries, According to IDC

Staff ReportsApril 22, 2020Information Technology, 2020 trends, COVID-19

Worldwide IT Spending to Decline by 2.7% in 2020 as COVID-19 Drives Down Forecasts, Reports IDC

Staff ReportsApril 6, 2020IT, COVID-19, 2020 trends

Forrester Research Predicts Adaptability Will Be A Key to Success in 2020

The year 2020 will witness a sea change that moves leaders’ attention to adaptability: the ability to understand and anticipate market dynamics — and rapidly exploit opportunities, both large and small, Forester Research predicts.