Digital Technology: A Catalyst for Health Equity – Bane Hunter
Health equity has long been a cornerstone of effective public health policy, ensuring that individuals have access to the resources and care necessary for optimal well-being, regardless of their social or economic status. Digital technology and artificial intelligence (AI) has the potential to revolutionize healthcare delivery and support the achievement of health equity. Let's consider some of the ways in which digital technology can be harnessed to bridge health disparities and promote health equity for all.
Read More
Effective Linear and Digital Advertising in Uncertain Economy Requires Investments in Cross-Platform Integration and Accountability
Leaders tasked with bringing their offerings to market must urgently address a single question: How can we do more with less? The question is once again front and center as concerns about inflation and recession cloud the outlook for 2023 and beyond. The answer to this question, however, is likely to be far different today from the path pursued in past downturns, according to Walt Horstman, senior vice president of monetization with TiVo, a wholly owned subsidiary of Xperi Inc.
Read More
Advanced HDR by Technicolor Offers Efficient and Cost-Effective Path to Enhancing Production and Distribution of Live, Episodic and Theatrical Content
Significant new developments in the conversion of standard dynamic range (SDR) content libraries to high dynamic range (HDR) along with the distribution of live broadcasts -- especially sports -- are opening new frontiers of opportunity for the entertainment technology industry. So say Marty Gordon, vice president of brand partnerships at Philips, and Nick Mitchell, media solutions specialist with InterDigital in a podcast interview for journalists held during the HPA 2023 Tech Retreat this week in Palm Springs Calif.
Read More
Next-Generation Standards Define CPE Strategies for Network Service Providers in 2023
Network service providers (NSPs) will face new challenges in 2023, as long-term logistical disruptions caused by the pandemic crisis are gradually resolved, only to be replaced by an uncertain economic outlook that is prompting concern from consumers and industry players alike.
The good news, however, is that resurging supply chains have allowed a suite of next-generation solutions based on the latest developments in technology standards to enter the market, according to Ashwani Saigal, VP of Broadband and Video CPE at VANTIVA.
Read More
Local Reactions to Global Economic and Geopolitical Forces Define Regional Trajectories of Connected Home CPE in 2023
The prospects of inflation and a global recession are a common variable that will influence how network service providers (NSPs) in different regions assess their strategic customer premises equipment options (CPE) for 2023. That said, local market conditions will determine the pace at which new technologies are deployed and new services adopted for connected home applications, according to Mercedes Pastor, Senior Vice President of VANTIVA's Global Customer Unit, in an interview with journalists during CES 2023.
"There have always been significant regional differences in how consumers receive connected home applications. In 2023, however, we will likely see more stratification across geographies as NSPs assess the specific impact that major economic and geopolitical events have on their markets," she says.
Read More
2023 Poses New Challenges for Pay TV and Over-the-Top Players to Meet the Needs of Digital Consumers -- Jon Kirchner, Xperi
Dramatic shifts in consumer behavior, driven by concerns about inflation and recession, will create a dramatically different market for Pay TV and over-the-top (OTT) streaming service providers as 2023 unfolds, according to Jon Kirchner, chief executive officer of Xperi.
Subscribers, he says, are revisiting digital entertainment budgets that ballooned in the aftermath of the global pandemic and are developing strategies to better control investments in content, online gaming and other digital experiences.
Read More
Emerging Technologies Play Critical Role in Optimizing Content Catalogs to Maintain Subscriber Engagement and Reduce Churn
As the streaming and content service provider markets move past the immediate aftermath of COVID-19, which stimulated demand for over-the-top (OTT) offerings through the shelter-in-place period, the industry now faces headwinds driven by rising inflation and the prospects of a global recession.
"The OTT sector is experiencing a major wave of change as consumer attitudes and behaviors rapidly evolve in new directions. A significant pivot is taking place as we moved beyond the pandemic when a slew of new streaming service providers rushed into the market to engage directly with consumers starved for new content and experiences," says Matt McSweeney, Vice President of Sales at TiVo.
Read More
Doubling Down: Navigating Technology Transformation Though Uncertain Economic Environments
Organizations that double down on transformation initiatives, while reducing costs and focus on automation, integration, and cloud-native experiences will likely be best positioned to navigate the economic headwinds that appear on the horizon as we move into 2023.
Read More
Open CPE Platforms and Strategic Partnerships with Best-in-Class Innovators Key to Protecting ARPU and Reducing Churn in 2023
While the shifting business landscape in 2023 is unlikely to dampen consumer demand for new content and services, heightened price sensitivity will drive higher churn levels across broadband network operators and over-the-top (OTT) service providers.
Players that embrace open, robust and intelligent customer premises equipment (CPE) while partnering with best-in-class product and service innovators stand the best chance of weathering an economically uncertain 2023, says Leopold Diouf, Senior Vice President of the Product Division, VANTIVA in a podcast interview for journalists ahead of CES 2023.
Read More
CASE STUDY: Bandai Namco Taps TiVo Personalized Content Discovery to Enhance Customer Experience and Reduce Churn
With the prospects of an uncertain economy looming, the pay-TV and streaming services market is rapidly adjusting to new content consumption behaviors that will challenge the ability of service providers to meet strategic business objectives. Rising churn is contributing to downward pressure on average revenue per user (ARPU) as subscribers more critically assess what services they will keep over the months and years to come.
"It is in this context that Bandai Namco, the undisputed global leader in anime production, decided to make important changes to its content library platform by implementing the Personalized Content Discovery (PCD) solution from TiVo," says Jon Heim, Senior Director of Product Management, TiVo.
Read More
Reducing Customer Churn Hinges on Emerging Technologies and Metadata Analysis to Bring Order to Fragmented Content Landscape
FOMO. Analysis paralysis. Content, content everywhere, but not a choice to pick. While we may truly be living in a golden age of exceptional content, the sheer volume of offerings spread out among a dizzying array of providers has created a new universally shared experience: selection frustration.
It is an emotion that is playing itself out on both the supply and demand side of the equation, according to Chris Ambrozic, vice president and general manager, Discovery for TiVo, a division of Xperi Inc.
Read More
BTR: Bridging the Gap Between Connected TV and Traditional Television Emerges as the Key to Improving Linear Content Campaign Accountability and Performance
The growing popularity of Connected TV (CTV) among consumers has created a significant challenge for linear content marketers striving to maximize viewership -- and financial performance -- of high-priority programming. It is prompting senior executives in the content distribution industry to explore, develop and deploy new strategies that capture the attention of targeted consumers -- regardless of the platforms used to enjoy digital entertainment.
As a result, significant strategic attention is being focused on specific initiatives to leverage CTV’s reach by utilizing emerging technologies -- including machine learning -- to better target appropriate audiences, according to Laura Stinnett, VP of Advanced TV Advertising at TiVo, in a podcast interview for journalists.
Read More
IPTV Continues Evolving to Enhance Operational Efficiencies Across the Broadcast Sector
No stranger to addressing the challenges associated with managing video traffic, most of the major news brands serving tier-1 media markets in the broadcast sector have made the switch away from RF technologies to adopt IPTV. There is, however, a significant opportunity for broadcasters in smaller media markets to follow suit to take advantage of the technical benefits and cost reduction associated with making the shift.
Read More
Media Roundtable: Advanced HDR by Technicolor Examines the State of HDR in Europe with Industry Executives
Interest in deploying high dynamic range (HDR) technologies is growing among network service providers and pay-TV operators in Europe as new HDR-capable TVs and devices enter the market, raising expectations of consumers throughout the region to receive content that takes advantage of this compelling advanced viewing experience.
This was the central conclusion of a recent media and industry analyst roundtable hosted by Advanced HDR by Technicolor that explored the state of the content creation, distribution and consumption ecosystem and shared perspectives on the adoption and integration of HDR technology across Europe.
Read More
Driving Major Returns from Big Data and Data Science Investments in the Prop Tech Sector
Few industry segments depend more on getting the most out of investments in big data analytics and data science than the property technology (PropTech) sector. However, when it comes to finding insights from hundreds of thousands -- if not millions (sometimes billions) -- of data points to drive desired business outcomes, PropTech leaders may be falling short of meeting expected performance objectives, according to a recent BTR-100 survey commissioned by CoreLogic.
Read More
The Role of Data Science in Prioritizing FinTech Market Entries
Data science is revolutionizing value generation and customer journeys in the fintech and financial services sector. It has emerged as a critical differentiator that enables companies to meet critical business objectives and complete time-sensitive processes—such as credit risk scoring and property value assessments—more efficiently and affordably.
Read More
As Third-Party Data Exits Stage Left, Programmatic Advertising Presents New Opportunities For Data Collection and Monetization Partnerships
As the final days of cookies approach, many in the advertising space—including network service providers (NSPs)—are reevaluating established well-oiled campaign strategies against the new realities of the digital landscape.
This is all occurring as digital advertising on connected TV (CTV) platforms merge with conventional linear practices to create new opportunities for collecting data, applying insights and monetizing access to consumers to develop hyper-targeted campaigns.
Read More
NSPs Seeking More Control and Flexibility Over Programmatic Advertising Gravitate Toward RDK Solutions
Programmatic advertising has transformed the role of network service providers (NSPs) in determining how space is bought, sold and managed. New technological developments have made it possible to harness automation to replace a wide array of manual processes—such as contract execution and financial resource allocation—to display the right advertisements to the right consumers at the right time.
Read More
The Arc of Entertainment Technology Innovation Should Bend Toward an Open Future
New technology innovations, shifting consumer expectations and disruptive global developments have radically — and rapidly — altered how digital entertainment is created, delivered and consumed. The regularity and intensity with which market forces alter the entertainment technology landscape often creates industry confusion. As a result, ecosystem participants struggle to catch up.
Read More
J.D. Power: Inflation Reduction Act Reshapes EV Landscape
The Inflation Reduction Act of 2022 introduced a host of incentives and programs that will affect the demand dynamics for electric vehicles (EVs). The new law is not only rearranging who the front-runners are in the EV standings, but may also bring new demographic segments of the population into the market.
Read More
